Julie got in touch with me as she was in the process of setting up her new coaching business – helping clients to make positive life changes to achieve their ultimate dreams; enabling them to get clarity, confidence and commitment.
She wanted a logo which was approachable and professional, using warm and intense colours with hand-lettered typeface. Julie didn’t want a symbol or an icon, just a text-based brand design – so that’s what I did! I combined a handwritten style font, along with a sans serif one.
As you can see from the brand board, the colours we selected certainly were warm and intense!
I love the simplicity of this brand design. It’s clean, minimal and professional – and looks great on Julie’s website and business cards!